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Hi, I'm Alex Klinestiver, a digital marketing manager in Pittsburgh, Pennsylvania. I have 9+ years of experience developing brands, managing large-scale digital marketing projects, and attracting new customers for companies.
Find the niche and serve the need. Figuring out the right place for your product, brand, or idea is crucial. I can show you how to make impact through digital opportunities.
Determine an identity and message that sets you apart. Ensuring your look and feel are unique makes clients and customers not only remember you, but associate you with value.
Seek the critical path and make a plan. From launch to landing, a project's success is determined by a manager who understands the client and the assignment.
Communicate to all. Getting the right message, to the right person, at the right time - can mean big success. This could be through email, social, or even text message.
Put your work to work. Inbound efforts bring customers right to the doorstep. Make sure a prospect's clicks and views matter.
Helped to establish a brand identity across 20+ international business units and websites. This involved aligning visual elements, messaging, values, and overall brand experience to ensure that the brand is recognized and understood by customers globally.
Established a national behavioral brand and created clear digital intake processes for separate states and locations. I used search-engine optimization (SEO) tactics, social media marketing, and Google Business profiles to increase the visibility of the brand locally.
Integrated sales (Salesforce) and marketing tools (Hubspot) to get accurate touch points on users and how they engage with the brand digitally. This included tracking, attributing, and triggering email communications based on customer behavior. Also incorporated automation and sales segmentation.
Created an intuitive, content-based and user-friendly website design that provides clear and comprehensive information about the behavioral healthcare services. The goal is to attract and engage potential patients, build trust in the brand, and ultimately persuade them to sign up for services through a seamless and secure intake process.
Hi there - my name's Alex and I'm a marketer and manager from the Pittsburgh, PA area. I have 9+ years experience finding leads, crafting digital deliverables and shaping brands. I've helped companies make huge leaps in web traffic from 50k users to 205k users. I've also helped brands add millions in revenue to their customer pipelines. I've been a team member and a team leader, and am always excited to serve both roles in the right environment.
Daniel Burnham, the architect, once said, "Make no little plans; they have no magic to stir men's blood." I enjoy taking big ideas and figuring out how to make them tangible with action items.
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